
FC Barcelona
FC Barcelona is more than just a club, it’s a way of life. It’s serious, philosophical, it teaches one how to live, it is life itself. There’s principles, philosophies and values we adhere to. We prize commitment and development above everything else. We work hard with humility. FC Barcelona represents a whole nation of people. FC Barcelona play for the freedom of the Catalan people. It’s about pride and dignity. It’s about playing beautiful football, we never play ugly that would defy the core of our identity. At Barcelona we’d rather lose and get relegated than play unappealing football. To be apart of Barca is to be a winner, unashamedly so too! We have structures in place, we are governed by a culture that reinforces that winning mentality. We are the best team in the world. At Barca we incubate talent and prize human relationships above all. We plan for the long haul, we make sacrifices to be the best. At Barca, we are consistent, we are relentless, we provide a blueprint on how to play the beautiful game. Joan Laporta is more of my president than Cyril Ramaphosa because unlike Cyril, he cares. At Barca we follow the principles and blueprints outlined by Johan Cruyff, we love him, he is our Godfather. We revere Pep Guardiola, Luis Enrique & Frank Rijkaard. At Barca we worship Lionel Messi, the greatest soccer player in the history of the game. We created him at our farmhouse but the rest of the world call it La Masia. In addition to creating the greatest football player ever, we produced Spain’s most decorated player Andres Iniesta, the greatest midfield player Spain has ever seen Xavi Hernandes and the greatest pivot of all time Sergio Busquets. The trio are considered to be the greatest midfield trio in football period! We also produced Puyol, Pique, Cesc Fabregas, Victor Valdes, Pedro Rodrigues and countless other superstars. We were able to do this because we see the bigger picture. We still doing it today with Balde, Gavi, Pedri and Ansu Fati. We will continue doing so because we have vision, we see into the future. We hone talents, create an environment that is optimal for our talents and ensure that they are happy with the confines of our systems. At Barca, discipline and effort is paramount, you play for the badge, you sacrifice yourself for the team, you die for the team. At Barca, there are no egos, you keep your head down, stick to the task at hand, do your job and celebrate the teams goals regardless of whether you are in the starting 11 or the sidelines. Failure to celebrate the teams goals will lead to a transfer away from Barca, this is non-negotiable, we celebrate together, we are a unit. There are no superstars at Barca, this is not the Galaticos of Real Madrid, everyone is equal under the scrutinizing eye of the badge. At Barca we are professional, humility reigns, no coming with your Ferrari to practice Ibrahimovic! Barca is more than a club, it’s a way of life. Dedication, commitment, hard work, sacrifice, humility and winning are at the core of our DNA.